Wednesday, December 23, 2009

Why more people aren’t going green

For some reason I was under the impression that going green has become trendy and popular enough that most people have gotten on board. But I guess I was wrong.

According to research from GfK Roper Consulting, 60 percent of the people polled believe green products are too costly – six percent more than felt that way in 2006. In addition, 28 percent say they are “too busy” to do what it takes to become green. Hmmm.

Forgetting the implications of what would happen if the whole planet’s ecosystem collapsed – including the cost and time involved with trying to survive a James Cameron-like disaster – the fact is going green doesn’t always have to cost more and take more time. In fact, sometimes it can cost less and save time.

That’s certainly the case with MyFax. It eliminates an expensive piece of office equipment, the dedicated fax machine, saving both the initial cost and the challenge of safe disposal when it has finished its useful life. It also helps reduce paper costs – documents arrive electronically, so you only print what you choose to print. It saves on electricity too, since you don’t have to power a separate machine just for faxes. (For more on how MyFax helps conserve natural resources while saving you money, check out this site.)

As for those that think they’re too busy, MyFax lets you send and receive faxes through your email account, whether it’s on a PC, laptop, smart phone or other device. No more trying to track down a piece of paper, and no more having to go all the way back to the office to view or send an important fax. It’s a great way to save time while keeping the work flowing.

The bottom line is there are ways to both go green and save money and/or time. We’ve shown you ours. What are some of the ways you do it?

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